Blog
Why is it Important to Set-up and Manage Google Business Profile (GBP)?
In the spirit of Thanksgiving, we’d like to share how thankful we are for platforms like Google Business Profile which allow customers to find our clients, and which allow us to display important information about our clients’ business for the public to view. Are you...
5 of the Most Valued Digital Marketing Skills
1. Content Marketing Content can take on many forms and as a digital marketer being able to create engaging content is key. After all, they do say “content is king”. Having the skills to create social media posts, content for websites, ads and other digital spaces is...
What’s in a Logo?
What is a logo? A logo is a symbol made up of text and images that represents a business. A good logo reflects what a company does and helps a consumer identify a brand. Logo design is very important and is all about creating the perfect visual brand for a company....
Why is Brand Strategy and Why is It Important?
It might seem that branding is only about logos and colours but it’s a lot more than that. Your brand is in fact the entire identity of your business. Branding has always been an important part of business, but it may be more vital now than ever before. With social...
Digital Marketing Myths vs. Facts
We know that there are many myths out there when it comes to digital marketing, so we’d like to clear the air on some of them. Myth #1: Digital marketing is only for big businesses. Digital marketing is accessible to both big and small/local businesses. Creating...
Why You Should Use Google Advertisements?
Did You Know? Google owns a little more than 92% of the global search engine market. There are 63,000 searches made every second on Google, this comes out to 5.6 billion searches per day. More than 90% of web pages receive zero organic traffic from Google and just...
Why Colour Theory is Important in Digital Marketing
What is Colour Theory? Colour theory is the science and psychology of colours. It explains how colours work together, how people perceive and connect with certain colours, and the type of message certain colours express. Have you ever thought about how colours can...
What Are the Benefits of Web Hosting Services?
Before we dive into the benefits of web hosting services, as a proud Canadian business that is local to Grande Prairie, Alberta we’d like to wish everyone a Happy Canada Day. Have a fun and safe long weekend! Now, let’s back to the oh so important benefits of web...
What is Search Engine Optimization (SEO)?
What is SEO? SEO stands for “search engine optimization”, which refers to the process of enhancing your site to increase its visibility when someone uses a search engine to look for products or services related to your business. The better visibility your website has...
The Most Important Info to Include on Your Website
Are you updating your website or finally getting around to creating one for your business, but not where to start? There is A LOT of information out there, so we thought we’d simplify it for you. Here are a few tips and ideas we’d like to share with you.1. Homepage:...
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“Ignite has given me quite the education as far as how advertising is done. I can tell you that they didn’t just wake up one day and think “Let’s start an advertising business”. These guys really have a lot of experience.”
– DMS Automotive, Grande Prairie AB
“Our marketing has worked really well for us, & we are very satisfied with the value we received and the gains we’ve achieved in our business. We would definitely recommend Ignite to other companies that wish to grow.”
– Golden Acre Seeds, Fairview AB